Life moves pretty fast. It is hard to believe that 15 years ago today, I published Lucept’s first post. I’m proud of my work envisioning the future of lighting and digital media for architectural interiors. Want to see my major … Continue reading lucept is 15 years old
Why don’t more hiring managers and recruiters demand that potential executive candidates provide videos of their conference presentations? Of impromptu media interviews? Of social media pieces? Of examples of their own personal copywriting, scripts, presentation decks and storyboards to back … Continue reading video killed the resume star
As a lighting designer for many years, I came to the fervent belief that ASHRAE 90.1 needs to be overhauled to focus on power consumption, not installed load. And that was well over a decade ago. That has only become … Continue reading A PROPOSAL FOR ASHRAE 90.1: generous lighting wattage allowances when using self-generated DC-coupled power?
What happens if a child grows up next to a magical portal? If an entire wall surface, perhaps in their very own bedroom, becomes a full-scale portal into the worlds of their imagination? Will the architecture that surrounds them become … Continue reading what happens if a child grows up next to a magical portal?
STATE OF THE ART? Well, ummm… Nike is getting a lot of media coverage for its recent “A.I.” shoe concepts. The designs are slick, for sure, but the whole thing is more a lesson about marketing a company’s innovation efforts … Continue reading nike’s use of ai
Way back in ’23, I was trying to scrounge up some freelance design projects and pitched several architectural and decorative lighting manufacturers. It turned out to be a hot AI summer, where I generated ideas for over a dozen product lines built on hundreds … Continue reading hot AI summer, part 4: glass swirls
Way back in ’23, I was trying to scrounge up some freelance design projects and pitched several architectural and decorative lighting manufacturers. It turned out to be a hot AI summer, where I generated ideas for over a dozen product … Continue reading hot AI summer, part 3: filamento
Way back in ’23, I was trying to scrounge up some freelance design projects and pitched several architectural and decorative lighting manufacturers. It turned out to be a hot AI summer, where I generated ideas for over a dozen product … Continue reading hot AI summer, part 2: beverly hills chic
Way back in ’23, I was trying to scrounge up some freelance design projects and pitched several architectural and decorative lighting manufacturers. It turned out to be a hot AI summer, where I generated ideas for over a dozen product … Continue reading hot AI summer, part 1: gold futures
It is absolutely ridiculous to hear the CEO’s of Nike and Dell trying to scapegoat remote work as a root cause for their dismal performance and frozen innovation. I’ve worked remotely and globally for nearly 12 years now, extensively predating … Continue reading the only thing wrong with remote work is how swiftly it exposes incompetent management practices
INNOVATION IS FUNDAMENTAL: It is a DERISKING PROCESS that converts a pool of INTERESTING IDEAS into PROFITABLE CASHFLOW. When your leadership team internalizes this essential fact, they will inevitably commit to innovation as a continuous process, one that has to … Continue reading innovation process
Wow! Great video from YouTube channel Veritasium exploring the original development of blue LEDs. I had no idea how hard it was for Shuji Nakamura to persevere in the R&D process for so long. Continue reading developing the blue LED
Understand the difference between Marketing, Product Marketing and Sales communications tools? Here’s a diagram I made several years ago, appropriating Blair Enns “Win Without Pitching” sales structure, to help a small B2B-focused company better understand what constitutes “brand” and why … Continue reading brand management: marketing vs product vs sales
Excellent CES 2024 interview with Jeremy Hochman, CEO/Founder of Megapixel and Ventana, going into great detail exploring the Ventana microLED display system and design. Continue reading ventana deep dive video
I’m optimistic that interior designers will embrace large-format, direct-view LED display walls as a fundamental new tool in their architectural placemaking. I don’t say that lightly: For countless years, interior designers have adamantly tried to hide any digital displays that … Continue reading will interior designers embrace digital walls?
Bart Maeyens recently shared an update on LinkedIn about Signify’s long-running 3D printing effort – and there is a lot of info if you know what you’re looking at. Signify’s 3D printing program started over a decade ago in Philips … Continue reading 3D printing at signify – 2024 update
Because of the rapid acceleration of numerous technologies, our society must learn how to separate TOOLS vs. SKILLS vs. RESULTS in our education, hiring, and management processes. My neighbor in my coworking space recently introduced me to his new intern … Continue reading what is enduring craft knowledge in a world of A.I.?
Go ahead: Try to figure out which one is the soap. Zoom in all you want! Imagine yourself on a business trip, trying to take a shower in the morning. Bleary-eyed, the shower is steamy and foggy, and without your … Continue reading design fails and creative egos
Capturing a very interesting LinkedIn post I came across by Emile Rademeyer: VANDAL ▼ unveils world-first AI art for Lendlease, Darling Quarter North. Titled ‘Natural Rhythms of Australia’, AI ATELIER by VANDAL ▼ has unveiled a world-first, feature-length, generative AI digital art exhibition and … Continue reading AI atelier by vandal
As architectural walls transition to large-format digital surfaces, we will see a flourishing of new creativity from architects and interior designers. Previously oppressive spaces will become ever-evolving wonderlands of visual delight. Designers will embrace the richness of digital media as … Continue reading from claustrophobic to wonderland
Lucept 