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Lucept

Future Trends in Architectural Experiences

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    • about Brad Koerner
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  • the future of lighting series
    • six disruptive trends in architectural lighting
    • smart signage concept for retail shelving
    • virtual production and its impact on the real world?
    • hyper vignettes: localizing digital/physical experiences
    • 5 tips to prevent digital signage burnout
    • trends in digital media for athletic facilities
    • active objects, surfaces and zones
    • media-driven vs data-driven environments
    • next evolution of lighting
    • wrap your spaces in social media
    • embedded lighting series
    • the future of office design?
    • the DC powered building
    • koerner design wins US DOE sustainable luminaire design competition
  • innovation management
    • what’s the value of innovation management?
    • the 3 sins of innovation theater
    • hallowed halls: what makes an enduring innovation space?
    • the fallacy of brand management
    • the innovation attitude matrix
    • innovation management: marketing vs product marketing vs sales communications
    • elon musk’s 5 step R&D strategy
    • Business thinking for designers
    • being a good product manager = listening, synthesis, advocacy
    • mixtape for product management

Tag: automotive lighting

Lighting Inspiration

hyundai ioniq seven concept

November 22, 2021 Brad Koerner

Hyundai recently revealed a concept car with some clever interior lighting – something more akin to an art nouveau style than sci-fi futuristic automotive lighting. I especially love the detail of how the door panels are vacated and beautiful lanterns … Continue reading hyundai ioniq seven concept

Future Lighting

bentley exp 100 gt concept car

July 10, 2019 Brad Koerner

Luxury automaker Bentley just revealed a concept car called the EXP100GT targeted for the year 2035. The design includes some captivating lighting features. It is especially notable how so many of the lighting features are animated, creating a sumptuous feeling … Continue reading bentley exp 100 gt concept car

Future Lighting

audi headlight concept videos

May 15, 2019 Brad Koerner

Over the years Audi has continued to impress with creative concepts using cutting-edge technology for their automotive headlights and taillights. Here are a couple recent videos: The first showcases what is possible when headlights become interactive 1 megapixel digital projectors, … Continue reading audi headlight concept videos

Lighting Inspiration

lush with light

March 10, 2019 Brad Koerner

I simply LOVE these Pininfarina concept renderings of their new Battista electric super car. A touch ’80s retro, but my eyes just can’t help seeing architectural shapes. I love the subtle graphic patterning of the light, nice inspiration for architectural … Continue reading lush with light

Lighting Inspiration

automotive head and tail lights

February 8, 2017 Brad Koerner

Are these images of some hot new “Tron”-like architectural project?  Maybe an ultra club?  Some crazy money-no-object tradeshow booth?  Maybe a TV gameshow stage set? Nope, they’re just close-up shots of new BMW headlights for the M4. These and other … Continue reading automotive head and tail lights

Lighting Inspiration

lexus LIT IS

December 6, 2016December 6, 2016 Brad Koerner

For a promotional stunt Lexus covered one of it’s IS models in a whole lot of flexible RGB LED strips to turn the car into one massive display screen. I can only image what the trunk (and probably the back … Continue reading lexus LIT IS

Lighting Inspiration

mercedes benz eq concept car

September 29, 2016 Brad Koerner

https://youtu.be/ztgh_IqmnaI Mercedes Benz revealed its new “EQ” electric concept car, which is clearly aimed at being a Tesla-killer.  Nevertheless, the light effects embedded throughout the exterior and interior of the car are quite intriguing – but I have to wonder … Continue reading mercedes benz eq concept car

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