One of the great ironies in retail today is that the brands that have invested the most in building desire and emotional connection are often the same ones whose products end up locked away in ugly, poorly designed security cabinets. … Continue reading immersive + secure
MPLUSPLUS is a fascinating Japanese design firm led by Minoru Fujimoto that integrates LEDs into textiles, costumes and wearables to create visually stunning performances. They recently worked with Japanese fashion designer AnRealAge on a video-screen-couture collection: Continue reading mplusplus and anrealage
I recently read an AI-generated piece on “how to use technology to create an unforgettable brand experience” that read like it was written a decade ago. Despite the AI system including all sorts of modern tech buzzwords, the entire piece … Continue reading immersive digital experiences as participatory branding
What happens if a child grows up next to a magical portal? If an entire wall surface, perhaps in their very own bedroom, becomes a full-scale portal into the worlds of their imagination? Will the architecture that surrounds them become … Continue reading what happens if a child grows up next to a magical portal?
Journey is a new restaurant in New York City that makes extensive use of digital storytelling via projection mapping effects and large digital surfaces throughout the space. Very similar in concept to what Tablemation Studios produces using anamorphosis/forced-perspective faux-3D effects. … Continue reading journey nyc
Wow. What once were the most fanciful sci-fi concepts of integrating digital content into our personal consciousness – almost without any physical “hardware” as we would traditional see it – is actually not that far away. California-based startup Mojo is … Continue reading mojo AR contact lens
There is a huge backlash against software companies’ collection and use of personal data – and rightfully so. What Google, Facebook, et. al have done to seize and abuse the data of our lives is shameful. However, it is important … Continue reading phases of anonymity
I last posted in 2017 about Skullmapping and their Le Petit Chef projection mapping dining experience. I just came across this nicely produced video showing a recent iteration of the experience on Celebrity Cruises: This creative use of digital projection … Continue reading le petit chef and friends
Disney’s new Star Wars Galactic Galactic Starcruiser immersive entertainment experience just hosted its first paying customers, prompting a massive number of YouTube posts and reviews on the experience. First, if you’re not up on the whole thing, Theme Park Insider … Continue reading disney imagineering and live conversational character interactions
Sublimotion is a luxury immersive, theatrical dining experience that originally ran in Ibiza in 2014 and now is located in Dubai. An utterly wild, creative combination of digital content, physical places/objects/devices and human showmanship! Sublimotion is an unparalleled multi-sensory journey, … Continue reading sublimotion
An excellent interview with Cooler Screens founder and CEO Arsen Avakian talking about his company’s founding, strategies and progress. This is a fantastic discussion for anyone working on digital experience design in physical locations. While I’m very happy to see … Continue reading cooler screens
Wilkins Avenue is a French-American startup focused on AR immersive experiences in physical retail stores. They recently opened a new flagship experience at the Champs-Elysées Lancome location. According to their site: The digital world has been fast-forwarded. We use Augmented … Continue reading wilkins avenue immersive
Looking through my old project folders, I ran across an interesting unrealized design concept: An interactive retail display for Virgin Mobile. It was a display stand for cell phones that used proximity sensors to trigger an illuminated product shelf and … Continue reading from my archives: interactive display concept for virgin mobile
Thanks to James McHale and the team at Memoori for hosting a great webinar! If you missed it live, listen to it now at your convenience at this link. Really, I should have picked a different title, because the 6 … Continue reading 6 disruptive lighting trends: recorded webinar
SharpEnd is a rather unique London-based firm that calls itself The Agency of Things. Focusing on connecting brands and consumers via the Internet of Things, SharpEnd implements a variety of technologies – like NFC tagging, QR codes, camera vision systems, … Continue reading sharpEnd
TensorFlow is an open source platform for machine learning. “AI” is a hot topic, often presented in scary Hal-like doomsday discussions. But basic machine learning is simply automated optimization, and there are endless opportunities for how we should be continually … Continue reading tensorflow
Node-RED is an interesting programming tool that was recently open-sourced from an IBM project. It aims to make complex “Internet of Things” solutions accessible to non-coders via a simple visual, flow-based interface. Node-RED is a programming tool for wiring together … Continue reading node red
Here’s a rather unusual strategy: Today I’m going to giveaway a startup pitch! Back in 2016, I sketched up a quick pitch deck for what I saw as the future of digital signage for big-box and grocery store applications. At … Continue reading smart signage concept for retail shelving
Yet another stunning project from TeamLab, this time a cluster of “megaliths” placed in an abandoned bathhouse. If you look closely in the video, you can clearly see the fine pixelation of the direct-view LED panels. I’m guessing 2mm or … Continue reading teamlab – megaliths in the bath house
Editor’s preface, Brad Koerner: This spring and summer I had the privilege of mentoring Yasaman Mavvaj, a graduate thesis student at TU Delft’s Faculty of Industrial Design Engineering. For the past several years, I’ve guest lectured at Professor Sylvia Pont’s … Continue reading ambient communications: research by Yasaman Mavvaj of TU Delft
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