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Lucept by Koerner Design

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Future Trends in Architectural Experiences

  • about Brad Koerner
    • about Brad Koerner
    • portfolio
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  • the future of lighting series
    • six disruptive trends in architectural lighting
    • smart signage concept for retail shelving
    • virtual production and its impact on the real world?
    • hyper vignettes: localizing digital/physical experiences
    • 5 tips to prevent digital signage burnout
    • trends in digital media for athletic facilities
    • active objects, surfaces and zones
    • media-driven vs data-driven environments
    • next evolution of lighting
    • wrap your spaces in social media
    • embedded lighting series
    • the future of office design?
    • the DC powered building
    • koerner design wins US DOE sustainable luminaire design competition
  • innovation management
    • what’s the value of innovation management?
    • the 3 sins of innovation theater
    • hallowed halls: what makes an enduring innovation space?
    • the fallacy of brand management
    • the innovation attitude matrix
    • innovation management: marketing vs product marketing vs sales communications
    • elon musk’s 5 step R&D strategy
    • Business thinking for designers
    • being a good product manager = listening, synthesis, advocacy
    • mixtape for product management

Tag: virtual production

Uncategorized

image-based lighting

September 28, 2023 Brad Koerner

I’ve recently become quite enamored with a new term: IMAGE-BASED LIGHTING I heard the term mentioned in a recent conference presentation by Jeremy Hochman, Co-Founder of Megapixel (and my new boss!), in which Jeremy chronicled the evolution from ye-olde LED … Continue reading image-based lighting

Future Lighting

lighting design becomes content design

July 11, 2023 Brad Koerner

I’ve said in various presentations over the years “every light becomes a pixel, and every pixel becomes a light”. And I recently gave a presentation titled “Every Surface a Screen: Now What?” where I asked what happens when every architectural … Continue reading lighting design becomes content design

Lighting Technology

lux machina – virtual production

September 2, 2022 Brad Koerner

Here’s a fascinating video from Lux Machina Consulting that gives a detailed behind-the-scenes look at setting up virtual production studios, such as the production process behind The Mandalorian. And I screen cap’d this great series showing the sequencing of one … Continue reading lux machina – virtual production

Future Lighting

virtual production and its impact on the real world?

September 14, 2021March 8, 2023 Brad Koerner

The incredibly fast progress of “virtual production” techniques in filmmaking is just astounding and will soon drive radical innovation in the broader built environment. Virtual production uses a combination of large format direct-view LED display walls with live-rendered content and … Continue reading virtual production and its impact on the real world?

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