retail ceilings desperately need to be rethought

Here are the current choices:

  • Cheap sheetrock pockmarked with lights, fire protection, HVAC, security, etc
  • Cheaper ACT with the same
  • Exposed structural ceilings, with the same, but letting it all “hang out”
  • Someone who “designed it”, meaning they just painted it out all black

Does anyone, anywhere have budget to innovate something different?

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About Brad Koerner

Venture Manager - Luminous Patterns Philips Lighting
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