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Future Trends in Architectural Experiences

  • about Brad Koerner
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  • the future of lighting series
    • six disruptive trends in architectural lighting
    • smart signage concept for retail shelving
    • virtual production and its impact on the real world?
    • hyper vignettes: localizing digital/physical experiences
    • 5 tips to prevent digital signage burnout
    • trends in digital media for athletic facilities
    • active objects, surfaces and zones
    • media-driven vs data-driven environments
    • next evolution of lighting
    • wrap your spaces in social media
    • embedded lighting series
    • the future of office design?
    • the DC powered building
    • koerner design wins US DOE sustainable luminaire design competition
  • innovation management
    • what’s the value of innovation management?
    • the 3 sins of innovation theater
    • the innovation attitude matrix
    • innovation management: marketing vs product marketing vs sales communications
    • elon musk’s 5 step R&D strategy
    • Business thinking for designers
    • being a good product manager = listening, synthesis, advocacy
    • mixtape for product management

Tag: audi

Future Lighting

audi headlight concept videos

May 15, 2019 Brad Koerner

Over the years Audi has continued to impress with creative concepts using cutting-edge technology for their automotive headlights and taillights. Here are a couple recent videos: The first showcases what is possible when headlights become interactive 1 megapixel digital projectors, … Continue reading audi headlight concept videos

Creative Manufacturers

automotive laser lighting

February 18, 2015 Brad Koerner

BMW and Audi have recently announced laser-based lighting systems for extreme-distance high-beams. Here is an excellent video actually explaining the technology:  Laser diodes pump small phosphor plates to convert the high-energy blue light into white light, but allow for precision … Continue reading automotive laser lighting

Interactive Lighting

audi matrix headlights

April 2, 2013 Brad Koerner

As I covered previously, Audi has been creating some fabulous new headlight designs.  This round, they are exploiting one of the more exciting aspects of LED technology:  The ability to use redundant LEDs within a single fixture to create something I … Continue reading audi matrix headlights

Future Lighting

2012 audi A6 LED headlights

May 21, 2012May 21, 2012 Brad Koerner

Audi’s LED headlights available on the 2012 A6 are quite stunning, especially when viewed in real life.  I find the intricate detail and styling of the fixture to be very architectural in and of itself. Continue reading 2012 audi A6 LED headlights

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