The luxury bathroom category is woefully lacking in innovation in lighting and digital media experiences. Dramatic, luxurious lighting experiences can be easily added using common LED lighting and digital displays, available today at low cost. But neither the traditional bath hardware manufacturers nor architectural lighting manufacturers are exploring this potentially lucrative category.

Let’s explore two product system concepts:

Brilliant Bathrooms adds luminous “daylight replacement” LED panels, trimmed in classic architectural surrounds, to create the feeling of brightly lit natural lighting in spaces with no access to daylight or windows.

Steamy Pixels utilizes large format LCD and LED panels for striking “augmented reality” shower experiences. At first glance it might seem exceedingly “sci-fi” yet the technology is readily available at lost cost to achieve such concepts.

How many showers have you been in that were dimly lit, dank little boxes? Maybe its time we use digital surfaces to reimagine showers as luxury immersive experiences.
What would it be like to step into a shower and be transported to a visually rich, technicolor wonderland of motion? Abstract biomimetic patterns, flying through the cosmos, motion graphics of wonderous richness. With the steam and the water pulsating on your sore muscles, add a kaleidoscopic visual experience to reset your mind on a much deeper level.
Or maybe you will be transported to a natural scene of resplendent beauty and tranquility. Showering alongside a tropical waterfall or sun drenched beach. Go ahead and unleash your exhibitionist side, the pixels won’t blush. Feeling grungy after arriving late at night from a long flight to Paris? Maybe you would like a nighttime view of the Eiffel Tower? No problem. Just ask your shower. That will fix up your mood in a hurry.
Are you developing a luxury residential or hospitality project and the bathrooms are positioned in the core with no windows? Turn those concrete walls into a stunning, highly marketable experience.
Far fetched? Not at all. The cost of wall-scale LCD or LED displays continues to plummet and are available in a wide range of sizes and proportions to fit the dimensions of bathroom spaces. Live rendering technologies are cheap and widespread. The core challenges are largely mechanical design and UX/UI design, both of which provide tremendous opportunity for proprietary innovations.

koerner design

Koerner Design helps our clients develop innovative new products, experiences and environments. We are specialized at the intersection of architectural lighting and digital media systems and provide a range of services, including experience design and product development.

Can we help you develop the next generation of products or experiences for your brand? Let’s talk!